WordPress plugin that routes outgoing site email through SMTP and other mailers with delivery logging, used on 300,000+ sites; sold by solo developer Yehuda Hassine to agency WPExperts for an undisclosed sum.
This database tracks 190 Developer Tools exits, and the ones that disclosed a price sold at a median of $23,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
See how this compares across the market on our market stats page, or browse more Developer Tools exits.