Squeeze Theme

Developer ToolsWordPress theme sales

WordPress theme by Unique Blog Designs built for creating internet-marketing squeeze and sales pages. It had generated $176,864 in lifetime revenue, mostly in a spike at launch that then tapered off, and sold on Flippa for $65,000.

Financial Data

Asking Price

Undisclosed

Sale Price

$65,000 USD

Monthly Revenue (MRR)

N/A

Annual Revenue (ARR)

N/A

Monthly Profit

N/A

Profit Multiple

N/A

Revenue Multiple

N/A

Exit Analysis

The $65,000 sale price puts it in the upper half of the 623 deals with a disclosed price here, where the median is $21,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.

This database tracks 211 Developer Tools exits, and the ones that disclosed a price sold at a median of $25,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.

See how this compares across the market on our market stats page, or browse more Developer Tools exits.