Trade Backlinks is a profitable SEO marketplace for buying and selling backlinks transparently. Founder JJ Englert sold it on Acquire.com in 2025.
This database tracks 60 Marketplace exits, and the ones that disclosed a price sold at a median of $18,650. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
See how this compares across the market on our market stats page, or browse more Marketplace exits.