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TweetPik changed hands at a 2.6× profit multiple, right around the 2.5× median of the 102 deals in this database that disclosed both price and profit. A multiple in the median range is what the market pays for a steady business with no red flags and no standout premium either.
The $52,000 sale price puts it in the upper half of the 570 deals with a disclosed price here, where the median is $20,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.
This database tracks 190 Developer Tools exits, and the ones that disclosed a price sold at a median of $23,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
See how this compares across the market on our market stats page, or browse more Developer Tools exits.
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