Amazon Affiliate Product-Review Site
A general Amazon Associates product-review affiliate site earning roughly $3,000/month. Bought for $52,256 in 2017, it sold through Empire Flippers for $136,773 in October 2018.
Financial Data
Exit Analysis
Priced against revenue rather than profit, Amazon Affiliate Product-Review Site sold at 3.8× annual revenue, above the 2.3× median across the 277 deals with a disclosed revenue multiple. Revenue multiples run higher than profit multiples because they ignore the cost of running the business, so they are only comparable between businesses with similar margins.
The $136,773 sale price puts it in the upper half of the 623 deals with a disclosed price here, where the median is $21,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.
This database tracks 234 Content/Media exits, and the ones that disclosed a price sold at a median of $29,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
See how this compares across the market on our market stats page, or browse more Content/Media exits.
Exit Timeline
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