Before and After
Before and After is an image before/after comparison app for the Wix App Market used by designers, photographers, and marketers to showcase visual transformations. Founder Luka Pecavar grew it to thousands of installs and sold it for a six-figure sum on Acquire.com in 2025.
Financial Data
Exit Analysis
This database tracks 362 SaaS exits, and the ones that disclosed a price sold at a median of $20,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
See how this compares across the market on our market stats page, or browse more SaaS exits.
Exit Timeline
Founder
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Similar Exits
Pluto LMS
Bootstrapped learning management system for corporate and online training, founded by Ian Fourie in South Africa. Grew to five employees and was acquired by PETE Learning in early 2025 via Acquire.com.
ThumbnailTest
A/B testing tool for YouTube thumbnails that helps creators find which image drives more clicks, built before YouTube shipped the feature natively.
MyWorks
An integration platform that syncs WooCommerce stores with QuickBooks accounting software; founder Peter Leonard sold it to saas.group in 2022 after listing on Acquire.com.