Family Health & Wellness Affiliate Content Site
A family-run health-and-wellness content site monetized through Amazon Associates, Mediavine display ads, sponsored posts and an e-book upsell to a 5,000-subscriber email list. It sold on Empire Flippers for $66,000 just 8 days after listing.
Financial Data
Exit Analysis
The $66,000 sale price puts it in the upper half of the 623 deals with a disclosed price here, where the median is $21,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.
This database tracks 234 Content/Media exits, and the ones that disclosed a price sold at a median of $29,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
See how this compares across the market on our market stats page, or browse more Content/Media exits.
Exit Timeline
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