Social proof popups and conversion tools for e-commerce stores.
Three friends built a digital marketing SaaS that grew to 4,000 paying customers before being acquired by AppHub.
NextSale changed hands at a 2.3× profit multiple, right around the 2.5× median of the 102 deals in this database that disclosed both price and profit. A multiple in the median range is what the market pays for a steady business with no red flags and no standout premium either.
The $500,000 sale price puts it in the top quarter of the 570 deals with a disclosed price here, where the median is $20,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.
This database tracks 109 E-commerce exits, and the ones that disclosed a price sold at a median of $141,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
From founding to sale took 2.0 years. Time to exit is a decent proxy for how built-to-sell a business was: shorter, cleaner processes usually mean documented operations and fewer surprises in due diligence.
See how this compares across the market on our market stats page, or browse more E-commerce exits.
Co-founder teams can scale acquisition faster than solo founders. Three founders reached 4,000 customers in 2 years.
Some links are affiliate links, we may earn a commission at no cost to you.
Store locator widget for e-commerce sites and brick-and-mortar businesses.
Shopify app suite focused on conversion optimization and upselling features.
Family of utility apps for Shopify merchants, image optimization, page builders, checkout customizations.