Tabarnapp
Shopify app suite focused on conversion optimization and upselling features.
Portfolio of niche Shopify conversion apps built solo. Sold to StayTuned (Shopify app aggregator) when the founder realized platform-dependency risk.
Financial Data
Exit Analysis
Tabarnapp changed hands at a 3.0× profit multiple, above the 2.5× median of the 105 deals in this database that disclosed both price and profit. Multiples above the median usually reflect lower perceived risk for the buyer: steady retention, organic acquisition channels or an owner who was not the product.
The $320,000 sale price puts it in the top quarter of the 623 deals with a disclosed price here, where the median is $21,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.
This database tracks 117 E-commerce exits, and the ones that disclosed a price sold at a median of $125,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
From founding to sale took 5.0 years. Time to exit is a decent proxy for how built-to-sell a business was: shorter, cleaner processes usually mean documented operations and fewer surprises in due diligence.
See how this compares across the market on our market stats page, or browse more E-commerce exits.
Exit Timeline
Tech Stack
Founder
Lessons Learned
Platform risk grows as your business grows. Bastien sold specifically because his concentration on Shopify worried him about the future.
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