P

PricingTable

SaaSsubscription 2024

Embeddable pricing table component for SaaS websites

Financial Data

Asking Price
$92,000 USD
Sale Price
$88,000 USD
Monthly Revenue (MRR)
$3.2K/mo
Annual Revenue (ARR)
$38,400/yr
Monthly Profit
N/A
Profit Multiple
2.8×
Revenue Multiple
2.3×

Exit Analysis

PricingTable changed hands at a 2.8× profit multiple, right around the 2.5× median of the 105 deals in this database that disclosed both price and profit. A multiple in the median range is what the market pays for a steady business with no red flags and no standout premium either.

The $88,000 sale price puts it in the upper half of the 623 deals with a disclosed price here, where the median is $21,000. Most indie acquisitions cluster well under the headline numbers founders read about, which is exactly why a real distribution is more useful than an average.

This database tracks 362 SaaS exits, and the ones that disclosed a price sold at a median of $20,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.

See how this compares across the market on our market stats page, or browse more SaaS exits.

Exit Timeline

Exit Date
February 2024
Platform
acquire.com

Tech Stack

next.jsstripe

Lessons Learned

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