Bootstrapped men's beard- and grooming-care DTC e-commerce brand that generated ~$90K in its first 90 days; the Codner family sold it to Amazon aggregator Branded in 2021.
This database tracks 109 E-commerce exits, and the ones that disclosed a price sold at a median of $141,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
See how this compares across the market on our market stats page, or browse more E-commerce exits.