ShopMagic
Free WooCommerce marketing-automation plugin for triggered emails and follow-up campaigns, built by a solo developer at RistrettoApps. WP Desk acquired it in September 2019 and turned it into a paid product line.
Financial Data
Exit Analysis
This database tracks 117 E-commerce exits, and the ones that disclosed a price sold at a median of $125,000. Category matters more than founders expect: buyers apply different discount rates to a content business, a mobile app and a B2B tool even at identical revenue.
See how this compares across the market on our market stats page, or browse more E-commerce exits.
Exit Timeline
Tech Stack
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